Goal: Develop a set of print materials as part of an ethnographic research project aiming to deeply understand
the lived-experience of residents of the neighbourhoods over a two-week research period in August 2020.
Strategy: Working in collaboration with one other designer, I completed ideation sessions with the Innovation Lab team in order to develop a set of materials that could be utilized to allow for citizen engagement on the topic of social and recreational needs within the neighbourhood. I designed each item with careful consideration for the instructions and ease of use, as participants were required to complete the Neighbourhood Inquiry Kits from their own homes without any guidance. These materials allowed participants to provide feedback on their lived experience as residents of the Beltline, Inglewood and Ramsay neighbourhoods in a way that is engaging and enjoyable. The results of this project provided insight into the way that residents perceive their neighbourhood, allowing for further intervention to provide social and recreational opportunities where they are needed most. This project utilized skills in print and material design, design thinking, and ethnographic research.